Starbucks is the coffee shop for people who do not like coffee.
- We may have coffee or we may have Starbucks. We cannot have both. Starbucks is a coffee shop for people who do not like coffee.
- Starbucks lives in the soul less spaces between places. A sort of glittering desert nobody would go voluntarily.
- Starbucks is never the destination. It is too bland for that. It is a way to kill time while waiting for a train. The aim of Starbucks is not to thrill or educate the palate- it is deliberately unobjectionable. If political correctness had a flavour it would be Starbucks.
- Starbucks is a marketing led company that only produces coffee as a kind of by-product. The chief product of the Starbucks is the Starbucks brand. This it promotes through Hollywood movies (the worse the movie the more likely we are to see an actor drinking Starbucks). It promotes a fake community ideal because it knows its customers are lonely.
- Starbucks promotes the worst kinds of cost free save-the-world virtue signalling in the corporate universe. They promote fair-trade but treat their staff as serfs. Starbucks are prone to fatuous anti racism that reminds us of our prejudices without resolving them.
- Starbucks use technology such as apps for their benefit and not the benefit of the customer. We are expected to wave our phones about in front of the till as if we were swatting flies. This is advertised as a time saving measure- and so it is for Starbucks. For the customer it is merely another thing to worry about and a constant stream of Starbucks propaganda.
- Starbucks take interest free deposits in the form of prepaid cards. Benefit to the customer- zero. Benefit to Starbucks- a captive customer. Ker-ching!
- They also engage in elaborate tax avoidance measures- importing their coffee from that well known tropical nation of Switzerland. The entire corporation in the UK paid less tax last year than I did!
- Starbucks sell a variety of creamy, sweet and foamy cups of nothingness that pack more calories than actual food.
- Starbucks has an astonishingly mean and yet complex loyalty scheme. It takes fifteen cups of froth to get one free. Compare this to McDonald's where it takes only five.
In short- avoid.